Data Experts, EuroDirect has today announced the launch of the National Consumer Survey Programme designed to collect Real-Time Leads for businesses targeting consumers. The survey programme has now been running for nearly a year, and today EuroDirect presented their lucky prize draw winner with a Smart Car!

The Household Savings Review has been operating successfully for nearly a year now and has amassed an average response rate of 9.7% which has generated a substantial flow of Real-Time Leads for our customers.

Using a combination of hard copy surveys and online electronic surveys, the Household Savings Review has been designed to cover all aspects of consumer buyer behaviour, including:

• Family
• Home
• Energy Use
• Finance & Insurance
• Communications
• Motoring
• Charities
• Leisure Time & Holidays

Over 50 companies have benefited from the supply of real-time leads so far and question sponsorship is currently open for the next survey which is being launched shortly.

EuroDirect presented a lucky responder from Manchester today with a Smart Car worth £7,000 as part of the prize draw competition.

Chris Pitchford, Head of Consumer Surveys at EuroDirect comments: “We are extremely pleased with the success of the survey programme and we will be continuing the momentum over the covering months to deliver our clients with as many real-time leads as possible.” Chris Pitchford adds: “EuroDirect were happy to present Mrs Davis from Manchester with a brand new Smart Car FourTwo.”